Pantene Pro-V Nature Fusion’s tagline is “It’s in our nature to be strong and balanced”, so I can see why they chose actress Sanaa Lathan to be the new spokeswoman for their natural-based hair collection. She’s a strong, balanced and confident Savvy Sistah and her hair is always on point when you see her on TV, movies, magazines and the red carpet.

Sanaa is looking forward to her new position and said:

“I am so excited to be a part of a brand with such a strong history. And people just love their products; it’s such a respected brand. I love that they went for a Black woman. It just shows that they continue to support beauty in all shades and all textures.”

Look what she says about using Pantene throughout her career:

“Throughout my life, Pantene has been one of the few hair care brands that effectively address the specific needs of my hair texture. My hair is prone to dryness and my career does not help the situation! All of the styling and heat on set leaves my hair dull, lifeless and damaged.”

On her favorite Pro-V Nature Fusion products:

“I need a shampoo and conditioner that nourishes my hair and I want to use more natural products. That is why I love Nature Fusion Moisture Balance shampoo and conditioner. It is great that, as a black woman, I can look to a brand like Pantene to provide my hair with the nourishment it needs.”

See behind the scenes of her new photo shoot for Pro-V Nature Fusion on TheYBF.com